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Born to be digital: what Gen Z want from new tech

From TikTok and Twitch to smart speakers and virtual reality, how are brands harnessing the exciting new platforms and tech that are shaping the lives of young people in order to take their marketing strategy to the next level. Hear from our exciting line-up of brands pushing the boundaries of innovation and creating successful campaigns on emerging platforms and tech.

CHAIR: Guillaume Lelait M&C Saatchi Performance

CHAIR: Guillaume Lelait
M&C Saatchi Performance

 
Tristan Khan DICE

Tristan Khan
DICE

Christine Hunt e.l.f Cosmetics

Christine Hunt
e.l.f Cosmetics

Lynne Adams Johnson & Johnson

Lynne Adams
Johnson & Johnson

Ha-Hoa Hamano National Public Radio (NPR)

Ha-Hoa Hamano
National Public Radio (NPR)

Earlier Event: October 28
YMS:Yoga
Later Event: October 28
Gen Z: New Power Values