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Influencer Marketing in the New Normal

Influencer marketing has been somewhat jaded in the past but has made incredible strides towards growing up and becoming a legitimate practice. In uncharted waters such as COVID-19 our mindsets and consumptions have shifted. How can brands be resilient, stay strong and adapt to survive in this new world order?

Hear from TAKUMI on why influencers and branded digital content is the most powerful tool that marketers have at their fingertips to deliver brand purpose and build communities of citizens.

Key Takeaways

  • Understand how to speak to Gen Z and the younger generations in this new world order

  • Learn how to embrace and harness the power of influencers

  • Discover how to use influencers as trusted voice to deliver brand purpose through this period of economic hardship

Jim Meadows TAKUMI

Jim Meadows
TAKUMI

 
Earlier Event: October 28
Gen Z: New Power Values
Later Event: October 28
Coffee Break