Amy Kean

Brand and Innovation Director / Partner, &us

Amy Kean is a leader at the change consultancy &us, working with local and international brands to overhaul their cultures, consumer products, strategies and experiences. She’s worked in strategy and innovation for 15 years, and was previously global head of strategic innovation and creativity at Starcom, responsible for driving positive change across every client’s business. Prior to that she led strategy for Mindshare across APAC , launched the UK’s first media lab for the Havas Media Group, and ran marketing, PR and social media at the Internet Advertising Bureau. On the side, Amy is a university lecturer, magazine columnist, loudmouth and co-founder of DICE: a self-regulatory framework that promotes diversity and inclusion at conferences and events across every industry. She’s also author of the number 1 bestselling feminist fairy tale The Little Girl Who Gave Zero F*cks and her second book, House of Weeds, came out in May 2020 with Fly on the Wall Press.