Fotoulla Damaskos

SVP, Brand Strategy & Innovation, National Research Group

Over her 20-year career, Fotoulla has leveraged the power of research and insights to guide many of the largest brands forward. She is relentlessly focused on understanding people’s needs, wants and motivations to guide brands to a consumer-centric strategy. Through a mix of research, insights and cultural trends, she understands what drives consumer values and decision-making.