Terence burke

SVP Research, KidSay

Terence Burke, KidSay’s Senior VP of Research, is one of America’s leading kid experts. He is co-creator of KidSay’s Trend Tracker, a noted research report that many of the world’s most successful youth-centered companies from Hasbro and McDonalds to Netflix and ActivisionBlizzard rely upon to stay connected to the pulse of kids and families. As the Trend Tracker’s editor-in-chief and principle writer since its inception, Terence has been disseminating his kid-market expertise since 1999.